Posts

#IAMYOU - The Revolution Has Begun

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 One of the most entertaining and educational people on the planet is Catherine Warren aka Ms KittyRose.  I have had the pleasure of getting to know her over the past several weeks and I am nothing short of impressed.  She is an ordained minister and a performer of a hit series #IAMYOU.  Below is a transcript of her trailer on her website found at: https://iamyouvirtualshow.uscreen.io/ and on her YouTube channel found at: https://www.youtube.com/c/mskittyrose1/ "As I was reflecting on my life I remember moments of feeling ashamed. I was doing reckless things. When you're a young person and you grow up independent and you grow up with responsibilities at a young age you think that that matures you, you you walk around with this attitude that you know it all and you really don't.  So after I became a mother I remember one night when there was like no food in the frigerator I didn't know when my next dollar was coming in. I felt full last. I'm thinking wh...

60 Second with Bowman Coaching: Elevator Pitch

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How's Your Elevator Pitch? If someone asks you, "what do you do?" Can you answer them clearly, in one or two sentences?  If you can, that is great because it can help you gain sales.  If you cannot, then you likely get a lot of blank stares and nods, but not much else from your elevator pitch. The key is to answer in a short sentence or two, using common every day vocabulary so that a young child if they were to hear you would understand. If you need help with this, no worries.  Reach out to Bowman Coaching for help at  https://irabowman.com/book-session/ and get the coaching you need to lock this answer down pat.  The elevator pitch is foundational to your long-term sales success.

Counter Punch Ageism and Get Hired Faster

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Are you having trouble getting hired? Watch this video as I teach techniques on how to earn the interview and then ace it, to help counter the faux pas hiring practices of those with age related bias. Want more help? Read the full article on ProjectHelpYouGrow here: https://projecthelpyougrow.com/counter-punch-ageism-and-get-hired/ Want more help?  Consider professional resume and cover letter writing services from Kurtis Tompkins at Jobready2dey at http://www.jobready2dey.com/ If you're a company looking for talent management and acquisition services, contact Kelly Robinson at Panna Knows here: https://pannaknows.com/how-to-connect/

NBS WBE Print and Manufacturer Business

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Looking to add a new WBE (woman owned business) print or manufacturing vendor?  If so, check out the latest Bowman Digital Media​ video about NBS !  NBS would love to earn your business. Need a new video, logo, website or other visual communication tools?  We'd be happy to earn your business at Bowman Digital Media .

60 Seconds with Bowman Caoching Time

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What is the best way to show people you care about them and build a relationship? TIME It works for both personal and business relationships. How can you use this information to help you on a business social media platform? Find ways to invest time into your clients, prospects and those you'd like to work with. Visit their profile, comment on their posts, send them words of encouragement via a direct message, share their posts. Spend your time building a rapport with those you want to help you. The more you invest, the more likely it will be that they will return the favor. Want help building a strategy that works for you?  Hire me at Bowman Coaching to help you set a winning strategy.

The Power of Branding with BDM

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Are you looking to step up your branding efforts?  Look how my friends at Panna Knows  are doing it in the video above.  Need help contact Bowman Digital Media for all your visual communication needs, including branding, advertising, marketing and sales tools.

Small and Medium Business Owners Improve Reach with Bowman Digital Media

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 Many small and medium business owners are not great at graphics creation, website design, photography, film editing.  There's nothing to be embarrassed about, as long as you recognize where your deficits are and get the help you need.  Bowman Digital Media is a fractional resource you can utilize to help improve in these areas.  You might not even know what help you need, so let me ask it in a different way.  Are you looking to increase any of your visual communication tools for advertising, marketing, branding and/or sales?  If the answer is yes to any of these questions, then I want you to watch the following video on YouTube and then let's pick the conversation back up:    Do you need help building your social media audience?  Perhaps you have seen slumping numbers with the pandemic economy or your bootstrapped your business but are ready to start increasing your efforts to get to the next level.  Bowman Digital Media can help yo...

Have A Plan and Stop Winging It!

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  Are you winging it? If you are not planning out your goals: daily, weekly, monthly, quarterly, yearly, 3-year and 5/10 year for the vaious aspects of your life, you could be wasting time and cutting off your nose to spite your face. Whatever challenges you face in life will be better faced with a well thought out plan. 📌 Work 📌 Health 📌 Relationships 📌 Networking 📌 Finances A ship without a rudder is in danger of being tossed about.  Don't allow the current to take you where it will. Have a goal, set a course and then make necessary adjustments along the way so you can achieve your goals. Get to your destination faster by living on purpose. Need help? Ask in the comments for resources and watch my network step up and offer some helpful suggestions. Do you need help with goal setting?  Many people do and there's no shame in that.  If you need help, book an appointment with me at Bowman Coaching here on  My Website .  I'm here to help you set a course ...

Formula to Create Winning Cover Letter for Each Job Submission

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Did you see my latest blog on ProjectHelpYouGrow at:  https://projecthelpyougrow.com/projecthelpyougrow-cover-letter-strategy/ Many job seekers have asked me for a template cover letter.  Personally, I don’t think there is a one size fits all cover letter template like you can employ with a resume.  Why?  Because each cover letter should address how you would fit in their company and why you’d be good at that specific job. So instead of sharing a template, I’m going to share a strategy and technique for you to follow.  We’ll call this the ProjectHelpYouGrow Cover Letter Strategy. The format I recommend is 4 parts. 1: Introduction 2: Why you want to work for the company 3: How you would specifically fill the role 4: Conclusion including request for the interview Section One:  Introduction The introduction is short, two to three sentences. Address it like this, unless you specifically the name of the person that will read it and their Title. Example: Dear Hir...

Panna Knows Home Page

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Why Many Marketing Programs Fail at Delivering Sales Growth

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Have you ever spent money on a marketing campaign, expecting to increase sales and been disappointed with the results?   Many have!   Far too many businesses are reliant on marketing efforts to fix their slumping sales.   Marketing and sales go hand in glove, but they are very different processes.   Did you know that?   Many still cannot tell you the difference between the two processes and it leads to confusion when a company sinks a fair amount of money into a marketing campaign that fails to deliver the desired results in higher sales. The business owner is left scratching their head and wondering what went wrong. Defining The Terms So, “what is marketing?” you ask.   According to Wikipedia and the American Marketing Association, “ Marketing  is defined as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large" Sa...

A Unique Solution To Staffing and Recruiting via Panna Knows

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A Unique Solution To Staffing and Recruiting via Panna Knows Are you tired of running into the brick wall when it comes to dealing with recruiters, employee turn over or HR issues because of employee / management relations? There are many approaches in play across the business community when it comes to how you search for talent, on board and maintain your staff.  For those looking for a new solution to lower costs, increase productivity and frankly reduce headaches, I offer you a new vendor option, in Panna Knows A well-defined talent attraction model is critical to the success of acquiring and retaining talent.  An efficient model helps to measure your return on tools and resources and predict a recruitment budget.  Now that’s smart.     Without a talented and engaged recruitment team to deliver top talent to the organization, the talent attraction model doesn’t matter.  People and Process are key to the success of a growing organization!...

Increase web traffic and Engagement on Business Social Media pages with Animated Logos

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Increase Traffic on Your Website and Business Social Media Pages  Most small and medium business owners are looking for ways to increase their web traffic and engagement on social media business pages on websites like LinkedIn.   One method I share on in articles on LinkedIn  and on #SPN  is to upgrade your logo from a jpg non moving static image, to an animated moving logo GIF.  Sounds so simple, but the affect is profound. Let me paint a mental picture for you.  You're on the street at night driving down the road.  One compnay has a sign lit up...it's a traditional sign, doesn't move, blink, or change at all.  On the other side of the street is a neon sign, where the neon lights move, the image is the stationary but the changing lights create movement.  If you are wired like most people, your eyes will be drawn to the moving sign.  Want to test the theory? Example one. This is a a jpg.  Not a bad image, infact it's my comany'...